Introduction to SEO

Welcome to SEO Basic Tutorial's and Guides, the following information will explain about Search Engine Optimization basics. It is specially developed for beginners and provide some optimizing tips for webmasters too. Each topics been explained in understandable manner for both beginners, site owners and experienced website optimizer experts. Also, screenshots is included in certain topics and sub-topics to make better understanding about the subject. After going through this basic tutorial's and guides, you can start optimizing the website immediately.

What is SEO?

SEO (Search Engine Optimization) is the process of improving the website organic listing position for the targeted keywords or key phrase in all major Search Engines like Google, Yahoo, Msn, AltaVista, AllTheWeb, Lycos etc. It is basically a white-hat (legal tactics) technique which has been approved by all search engines.

Why SEO needed?

After uploading the website, every website owner expects traffic and return on investment (ROI) from it. Without doing optimization websites cannot derive expected traffic, good search resulting position and ROI except few age old sites having good content. Each search engines follow defined rules and specifications for organic listings. SEO expert will be familiar with the latest search engine updates and optimize the site accordingly. Some of the experts follow black-hat (unethical tactics) technique for better ranking position which leads to spamming.